Simon Love – It Seemed Like A Good Idea At The Time

Album Review by Katie Hawthorne | 28 Jul 2015
  • Simon Love – It Seemed Like A Good Idea At The Time
Album title: It Seemed Like A Good Idea At The Time
Artist: Simon Love
Label: Fortuna POP!
Release date: 7 Aug

Simon Love, previously of indie band The Loves, has gone solo and the result is bonkers. Juvenile, derivative and brow-scrunchingly odd – there’s a swinging, hand-clap chorus of ‘everybody else can go fuck off and die’ on The New Adam and Eve – but it’s somehow too gleefully ridiculous to properly dislike. Never has an album title seemed more apt.

There’s a faux-confessional ballad about Elton John’s ex-wife Renate (something the PR merrily highlights as “likely to lead to litigation”) and comedian Stewart Lee reads aloud the Wikipedia definition of love on a track titled – unsurprisingly – The Meaning of Love. More surprisingly, it's genuinely better than that description suggests.

Gratuitous swearing, ‘60s flavoured psychedelia and an unhealthy dose of persuasive confidence result in forty four minutes of confused… enjoyment? Familiar trappings of chipper indiepop keeps the chaos slightly rooted, just enough to bring you dangerously close to singing along. Is a euphoric refrain of "moootherfuckers" catchy? You tell me. Baffling, but far from boring. 

http://simonlove.bandcamp.com