My Name Is Bruce

Best known as Evil Dead's chainsaw wielding, ass-kicking human cartoon Ash, legendary c-lister Bruce Campbell is for many the god of genre cinema.

Gleefully playing himself, this film finds Campbell washed up, stinking of booze and shamelessly stumbling from one bad sequel to the next. But things change when an obsessed fan accidentally releases a vengeful Chinese god, and naively seeks the help of the only guy in the world who can possibly save the town!

The many references to Campbell's less than stellar movie career and his sarcastic disbelief in the whole situation are fun, but after a great start the premise runs out of steam, with a surprisingly uneven script from established comics and television writer Mark Verheiden.

Despite this and some (Campbell-free) comedy sequences falling flat, "The Chin" is on form and it's never unwatchable when he's on screen. Unmissable stuff for his fans, but everyone else may need a few beers to get the best from it.