The Drug Models Love - Slow Hope Parade

Album Review by Ewen Millar | 06 Aug 2009
Album title: Slow Hope Parade
Artist: The Drug Models Love
Label: Trap Recordings/Cargo
Release date: 24 Aug

Recording under the pseudonym of The Drug Models Love, New York based Kevin McGinnis certainly has his marketing down, with a name that promises bleak-chic comedown songs that act as bitter-tasting pills that you can’t help but gobble up fitfully. There are certainly faint echoes of Lou Reed’s frazzled musical dystopias, but McGinnis - for all his ‘burnt-out songs of the social urbanite’ posturing - has home-recorded an album that has more in common with the mainstream sound of Turin Brakes. Home-recording can be a double-edged sword, especially if the intent is not to capture fuzzy lo-fi, but rather to slickly invoke neon-nights, bohemian excess, and feral, almost alien-like, party animals. While The Drug Models Love endeavours to capture the fleeting moments of 'coming down' loneliness the morning after, it instead epitomises another facet of urban culture: the lonely artist pouring their hopes and dreams into a four track.

http://www.myspace.com/thedrugmodelslove