Factory Floor – Factory Floor

Album Review by Bram E. Gieben | 27 Aug 2013
Album title: Factory Floor
Artist: Factory Floor
Label: DFA
Release date: 9 Sep

Factory Floor's long-anticipated full-length debut doesn't deviate much from its mission statement – the trio, who define their music merely as 'industrial,' make stripped, loop-based techno on analogue machines, revelling in repetition and replete with mysterious, minimal vocals. It's a perfect foil for DFA, stripping back the punk-funk / nu-disco framework of their classic sound into something leaner and colder.

Opener Turn It Up is an exercise in delayed gratification, 808 sounds slowly building with patterned tom hits and deceptively complex snares, finally bursting into the tightly-wound proto-Italo of Here Again, with its surprisingly poppy hook. Fall Back delivers tough, Detroit-influenced techno, building to acidic madness. How You Say and Two Different Ways are the album's spine; pitch-perfect, restrained industrial disco. This is intelligent, experimental dance music, created using methods quite unlike most Pro Tools and Ableton-led producers. Searingly unique and engagingly familiar, it more than delivers on the London trio's early promise. [Bram E. Gieben]

http://dfarecords.com/artists/factoryfloor